2021 Schedule of Live Streamed Gaming Events

2021 Schedule of Live Streamed Gaming Events

With E3 2021 in the first few days of launch, you might be wondering “What other events are coming up?”

Reddit user u/fettpl has gone above and beyond the call of the r/Games subreddit and made an awesome curated list of all the live streamed gaming events, presentations and important conferences. All laid out nice & simple on a pragmatic, clean website that screams functionality.

The website is lean, mean and updated regularly, and sits high up on my browser bookmarks. Check it out:

Gaming Events 2021

From the website: “Below you will find a list of all upcoming gaming events, conferences, and presentations. Please feel free to share and if something is missing either comment or commit an update. The list will be updated as often as possible. Bookmark this page as it will become your best friend for gaming updates.”

There’s also a handy “TBD” section where you can see what is pending being added to the already detailed list. We love it.

You can visit the 2021 schedule here: Gaming Events 2021

We’re so smitten with it that we’re going to add a sidebar link to the website so none of our readers miss an event!

E3: Drama Over Portal Issues & What The IGDA Partnership Means For Indie Devs

E3: Drama Over Portal Issues & What The IGDA Partnership Means For Indie Devs

Today is an historic day for Chasing XP. We began our multi-platform indie game & game development magazine back in February 2021, and have been tremendously fortunate in working with amazing indie developers and publishers through our podcast, YouTube channel and magazine blog. The incredible talent we’ve shared has elevated our profile to a point we thought would take us years – not just a few months. We’re very proud. Very proud, indeed.

However, being approved to officially cover E3 2021 has just tipped the scales as being our proudest moment. This year’s E3 is incredibly important for indie development and the independent gaming industry as a whole. The IGDA (International Game Distribution Association) has partnered with the ESA this year to give a global, resonating voice and an extremely accessible platform for indies. Developers and publishers are being recognized for their contribution to the gaming industry by the ESA and IGDA, but – more importantly – are being offered a stage on which they can finally feel part of the conversation, rather than on the fringe.

Renee Gittins, appointed Executive Director of the IGDA in 2019, has been flying the flag for indies, making it known that – as an organization – the IGDA is very excited to see the new shape of the industry following this year’s E3.

“The IGDA is thrilled to partner with the ESA to uplift Indies during this year’s E3 and beyond. Indies provide heartfelt stories and groundbreaking creativity that lead progress of our industry. It is an honor to help Indies onto this grand stage for the first time so they can share their efforts and inspiration worldwide.”

Renee Gittins, Executive Director of the IGDA

The IGDA has mentioned that “special packages and opportunities” will be made available to indies, and with this year’s E3 being all-digital, it would seem that accessibility is the primary focus.

The President and CEO of the ESA, Stanley Pierre-Louis has said that indie developers are “a critical part of the video game industry” and also went on to say that the ESA has been “thrilled to expand our offerings to create opportunities to showcase their work worldwide.”

“We are reimagining E3 in a variety of ways,” Pierre-Louis said, “and part of that is engaging with indie developers by offering opportunities to help highlight them and their work on a global stage.”

This partnership effectively means that indie game developers are able to show their games off at E3 2021; one of the most impactful events in gaming. The exposure is not free, however. Indie developers must pay an entrance fee if they want to be part of E3 2021. What’s more, they will also need to be IGDA members. The jury is out on how effective this will be for indies, but for some, it may just prove to be their defining moment.

To the AAA gamer, E3 is a place they will visit with eager abandon, open wallets and a grin on their face that will last through to the Steam Summer Sale. This hardcore gaming audience is the exact demographic the indie developer seeks, so this IGDA partnership could have devs champing at the bit to sign up, one would think.

Chasing XP E3 Indie Coverage

We will be providing our coverage from the June 12th Guerrilla Collective Part 2 and Wholesome Direct streams, but will also be mixing it up with editorial and interviews from June 8th – July 22nd.

We’re already arranging interviews with some of the incredible developers who are attending E3, and stopping by virtual booths from teams such as the minority and veteran-owned indie game development studio Burgos Games. Neka Ghost, Jump! is their first title, which we’ll be keeping an eye on. Freedom Games have a virtual booth at E3, so we’ll be checking out the roguelike, Dreamscaper and the utterly mental twin-stick shooter, Godstrike.

Some of the games featured in the first part of the Guerrilla Collective’s stream caught our eye in a big way. There’s far too many to mention, but here’s a few of our shortlisted games of interest: –

  • Industria
    INDUSTRIA is a first-person shooter that takes you from East Berlin into a parallel reality, shortly before the end of the Cold War. On the search for a missing work colleague, you decypher a dark past in a mysterious parallel dimension.
  • Rubi: The Wayward Mira 
    Rubi: The Wayward Mira is a 2D action-adventure platformer game teeming with lush pixels, featuring ability-based progression mechanics (AKA – Metroidvania) paired with RPG elements in a sci-fi / fantasy setting, where science and magic come together. In addition to a solid core experience, Rubi features non linear gameplay, along with multiple playstyles and endings.
  • The Eternal Cylinder
    The Eternal Cylinder is an ambitious take on survival adventure games where players will need to explore a strange new world like they have never seen before. The game will be available for Xbox One, PS4 and Windows PC via the Epic Games store when it launches later this year.
  • Source of Madness
    Source of Madness is a side-scrolling dark action roguelite set in a twisted Lovecraftian inspired world powered by procedural generation and AI machine learning. Take on the role of a new Acolyte as they embark on a nightmarish odyssey.
  • Chernobylite
    Chernobylite is an RPG survival horror mixing free exploration of disturbing locations with challenging combat, unique crafting, and non-linear science-fiction story. Build your team, survive and reveal the twisted secrets of Chernobyl in the 3D-scanned recreation of the Exclusion Zone.
  • Trifox
    Trifox is a colourful and cartoonish action-adventure featuring a phenomenal fox with a multitude of talents! Choose from a trio of classes – Warrior, Mage, Engineer – or mix-and-match abilities to create a tailor-made hero! Inspired by the golden age of 3D platformers.
  • Tinkertown
    Gather your friends and come to Tinkertown – A refreshing new Multiplayer Sandbox Experience! Explore magical places filled with loot, danger, and creativity.
  • The Lightbringer
    The Lightbringer is a poetic adventure/puzzle platformer with light combat elements, set in a beautiful world claimed by a vile corruption. Guided by your sister’s spirit, you must prevail where she could not. Cleanse the corruption, become The Lightbringer. Coming soon to Nintendo Switch.
  • Retrograde Arena
    Weapons are your ultimate tools, not just for blasting enemies, but for propelling your customizable Drone around the maps at great speed! Mastering Retrograde Arena’s recoil propulsion and the impact of the various weapons is essential for victory in the neon soaked world of Retrograde Arena.
  • Zodiac Legion
    Zodiac Legion is a turn-based tactical RPG featuring lethal combat, squad management and strategic elements. Lead your heroes through daring raids and forgotten ruins, defend your land in a time of conquest and betrayal, and master the secrets of volatile ancient magic to restore a realm beset by the armies of undying fiendish sorcerers.
  • Aeon Drive
    Rush through the cyberpunk landscapes of Neo Barcelona in Aeon Drive, an action-platformer with a speedrunning twist! Whether solo or in up to 4 player co-op, sprint and dash through many areas of the neon-infused city – and use your time and space-bending abilities to get ahead.
  • Beasts of Maravilla Island
    Embark on your adventure as an aspiring wildlife photographer in the hidden, magical jungles of Maravilla Island. Explore this mysterious island and solve puzzles to discover extraordinary creatures, interact with them in their natural habitat, and photograph the enchanting, unique behaviors you reveal!
  • Onsen Master
    Onsen Master is a hot spring customer management game where players must create ingredients to match the various customer ailments, across the fantasy island of Izajima!

All-Digital E3 2021

The experience will certainly be different for all those who attend E3 this year. Though, after the thrills & spills we all had in 2020, surely everyone is used to hearing that things are going to be “different” when it comes to any event.

E3 Online Expo 2021
Online Portal for E3 2021

E3 being completely digital, however, is not such a big leap. It would be difficult to find a development company that does not have their online presence dialed-in. Streaming events live and offering video on-demand for games is going to be an extremely fluid affair for the public, with the main broadcast of the events viewable via the E3 channels on all major platforms: TwitchYouTubeFacebook and Twitter

The ESA announced that the E3 2021 online portal and app is designed to be a key hub for the duration of the show, with virtual “booths,” hosted events, video conferencing, profile and avatar creation, online forums and more.

E3 Portal & App Teething Problems

The online portal and app have been created and developed by three powerhouses in their fields of expertise – Game Cloud Network, HCL Technologies Ltd and Revyrie Inc. Notably, Game Cloud Network is recognized as a pioneer in developing game-based brand engagement, after showcasing its “Tap & Field” game in 2019. “Tap & Field” uses the backbone of Microsoft’s Azure PlayFab services to allow players to race one other in near-real time, made possible by the sheer speed of 5G-connected devices.

One would expect the E3 app to perform incredibly well under pressure, then? The portal on the other hand has received mixed reviews. It would be fair to say that some of the media organizations were less than impressed at the portal outages they experienced, and one Matt Brown has been live-tweeting his experience. Matt was very much unimpressed with everything from the gamified experience through to the avatar creator.

Join Chasing XP For E3 2021

With a monstrous 300+ indie titles on show at E3 2021, we’re not going to be short of games to follow, however. We are going to be showcasing games, developers, creators and publishers in the coming weeks, so stay tuned.

Subscribe to our podcast and YouTube channel so you don’t miss any of our content!

We’re going to have a blast – and we think you will too.

Is Google Stadia Worth It?

Is Google Stadia Worth It?

The console wars have been raging on for decades now, Between Microsoft and Sony vying for power while Nintendo plays with sticks and rocks in the background. Other competitors have come and gone, and the scene has changed as the years passed.

Meanwhile in California, Google decided they wanted to join in on the fun. Starting with a test run in 2018, they would soon launch Google Stadia the following year to lukewarm reception. Offering the ability to play games anywhere, anytime, regardless of what device you were on was a huge promise, but the folks from Google managed to do just that.

Watch on YouTube

What exactly is Google Stadia though?

Well, to address some of the misinformation online, Google Stadia is not “something” you “buy”. That would be like saying you are buying a Steam account. A little further on, we’ll talk about how you access Stadia, purchase games, and get it running with Chromecast, however.

Stadia is Google’s entry into the cloud-based gaming service industry, akin to Playstation Now and Xbox Cloud Gaming. What Stadia offers is the ability to play your games across any device that can open a Chrome browser window. And it does exactly that.

You don’t need to download anything (unless you don’t use Chrome like I do, and you need to install it), but you will need the Stadia app if you want to play on your phone. If you’ve got a Chromecast, you’ll also need the app if you want to play on your TV. Once you’ve logged in, that’s it! No downloads needed, no installation, you just buy the games you want and play them at your lesiure.

Cyberpunk 2077 on Google Stadia

You don’t even need to pay a monthly fee to use the service. You just need to buy the games you want to play. Google does offer a Pro plan, which gives users discounts on some titles as well as a selection of free-for-subscriber games that updates every month.

The Pro plan, specifically, it about all I have ever spent on this. Google even sent me a free Stadia controller and Chromecast Ultra thanks to one of their promotions for being a YouTube Premium subscriber. Out of the nearly 30 games in my Stadia library, I’ve only paid for two of them.

Google seems to still be pretty open to getting new players into their ecosystem too, with recent promotions for Cyberpunk 2077 and Resident Evil Village netting you a free Chromecast Ultra and Stadia controller if you pre-purchase the game on Stadia.

So….what’s the experience?

Well, before we get into that, I want to explain something to you.

Wifi internet sucks for a lot of people in the world. It’s unreliable, it drops often, there are dead areas, and speeds can be slow. Regardless of how you experience video games, if you’re playing online you will have the best experience if you are hardwired in.** No wifi, just grab your favorite Cat5 cable and plug directly into your modem for the best experience.

Also, for reference: I’ve been playing Stadia on my Desktop PC, my Smart TV (via Chromecast), and my Samsung Note 20 Ultra, all in 1080p. Stadia does support 4k, but my wallet does not.

Playing on Stadia is quick. I can tab out of this article I’m writing in Firefox right now and open up Jedi: Fallen Order right now and be in the title screen in under a minute. It’s lightning fast, and Google improves the platform constantly.

Input lag exists, but it’s nowhere near as bad as you think. I’ve had some UI lag in the Stadia menus between games, but rarely any lag while playing. When my internet speeds suffer (and they do, because my local ISP is terrible), my games will lag and the graphics will pixelate. But in an average day I will most likely have no issues at all. The only in-game input lag I have experienced with Stadia was during my playthrough of Jedi: Fallen Order, which from what I have seen is mostly an issue with the Stadia port of the game, and not Google themselves.

Graphically, it’s identical to me playing on my PC. I’ve got Destiny 2 on Steam as well as Stadia, and playing the game is virtually identical. There are some times where Stadia may drop in quality, but it’s usually very brief and after a time you rarely notice it. When the quality drops, gameplay does not suffer and the input does not lag at all.

Anecdotally, during the rocky release of Cyberpunk 2077, tons of people were saying that the Stadia port was the best version to play it on, in terms of stability and lack of graphical bugs. I can’t attest to this, but it’s been cited on the internet by a lot of reputable sources.

Alright, what are the bad parts?

Well, we all know Google is one to kill off projects willy-nilly. Especially since these games are only in the cloud, you can’t exactly back up your purchases if Stadia shuffles off it’s mortal coil. I don’t know if Google is planning to back out of this anytime soon, but they’ve been showing some strange signs.

The biggest mystery is the sudden departures of a few big employees in the last few months. It started with Google’s launch of Outcasters, the platform exclusive top-down multiplayer shooter in December 2020. In February, Google would announce they were winding down their internal game development teams in favor of “refocusing the platform”.

Google Stadia games

With the closure of Stadia Games & Entertainment, they lost Jade Raymond (who was formerly a producer at Ubisoft an EA), and a few months later would lose their Head of Product John Justice and another six unnamed employees. As of writing this, they lost another big name with the departure of Justin Uberti, who created Google’s Duo platform and joined the Stadia team as a lead engineer.

Playing games on the platform is fine, but the UI for the platform is rough. They only added a search bar to the service within the last two months (which isn’t in the app, only the website version of Stadia), Friends lists and messaging were also late additions to the platform as well.

It’s also no secret that Stadia’s library of games is pretty weak. They’ve been getting better, bigger AAA titles are coming all the time. Larger indie releases don’t normally hit Stadia on launch day, and some big games (such as Terraria) aren’t even on the platform yet. They have big plans for 2021 and there’s a lot of big titles coming to the platform, but I’m not sure if they’re capturing an audience and converting people from console and PC.

What’s the damage to my bank account?

Stadia has me sold on it’s price point, which is honestly pretty fair in my eyes. You can get started right now, for free, before you finish this article. It’s that easy! You more than likely already have a Google account, all you need to do is hop on to Stadia and play one of their free-to-play titles such as Crayta, Destiny 2, and Super Bomberman R. If you’re playing on PC, you can use mouse & keyboard, your Xbox controller, Playstation 4/5 controller, or even your Nintendo Switch Pro controller.

If you want to play on your TV however, you’ll need a Chromecast or a Smart TV with the Stadia app, as well as the Stadia controller (that’ll run you $70 for the controller alone, not counting the Chromecast). The same goes for your phone, most third party controllers will work with Stadia. They also include touch controls, but I wouldn’t be caught dead trying to play Destiny 2 on a touch screen.

Games are average priced, around $60 for new titles with some decent sales here and there. Some older titles are cheaper as well, but nothing I haven’t seen that beats Steam in most cases.

The real bang-for-your-buck is the Pro plan. Not only do you get a truckload of free games, you get new ones every month! It also allows you to play in 4k if it tickles your fancy, and you get some exclusive sales every now and again.

Wrapping it up

Stadia has been chugging along for the last few years, and I don’t think it will go away anytime soon. I feel like it’s still in it’s early days, and in a way it still is. It feels unfinished, and there’s a lot of room to grow.

But Stadia has true potential. I love the ability to play a game on my PC, switch to my TV, and then pick it up on my phone if I want. And the ability to not need to install or update a single time to play what I want to play is oddly handy, even though I really don’t mind them as a PC player.

I’d like to see Stadia continue to grow and flourish. I don’t think it will ever challenge the big boys as the next big thing, but I think it’ll be an example for the next big thing. And for the cheap price of Pro, I don’t mind enjoying it while it lasts.

Don’t forget, you can watch our editorials on YouTube.
Check out “Is Google Stadia worth it” on our channel.

Disclaimer: I received a free Chromecast Ultra and Stadia controller in Spring 2020 through one of their promotions for being a Youtube Premium subscriber. Google isn’t lining my pockets for this, but I did want to make it clear that freebies were involved.

Streamer Hub June Update!

Streamer Hub June Update!

Howdy Streamers!
We’ve got some exciting news for the month of June!

Starting off with what you guys really wanna know, here’s our (current) June lineup of games! Two of these games also include multiplayer support, which I know some of you guys have been asking for.

  • Sunblaze drops June 3rd and is already available for preorder on the Hub! Sunblaze is an upcoming precision platformer with pixel art graphics and more than 300 levels. The game is inspired by Celeste but with a heavier emphasis on puzzling, and with different mechanics. You can catch them on the Chasing XP Podcast later this month too!
  • Eximius: Seize the Frontline combines tactical First Person Shooter gameplay with high level strategic decision-making of a Real-time Strategy game. The game features a competitive 5v5 team battles where players square off in a post apocalyptic urban environment. You can also catch my interview with them on the podcast this Friday.
  • Duru is a 2D Puzzle Platformer set in a West African mole rat colony. While solving puzzles with a somewhat unreliable companion, players follow the story of Tuli, a story about the struggles of insecurities, darkness, and friendship.
  • Pyramid Plunge is a game inspired from the classic spelunking platformers, adding a lot of humor for all ages bringing back the handcrafted pixel-art platforming of the 90s. You’ll explore creature-infested, ever-changing pyramids.

We’ve always got new games coming, so be sure to keep an eye out! For other updates, let’s take a look:

  • We’ve split the feedback channels into their own category, just for ease-of-use as our library grows.
  • Keep an eye out on our Twitter @ChasingXP1 for some exclusive giveaways we’ve got planned!

That’s it for me folks, thanks for sticking with us and making a great community!

Marketing For Indie Devs. Simple, Smart Way To Your First 500 Followers

Marketing For Indie Devs. Simple, Smart Way To Your First 500 Followers

Marketing for indie devs is a daunting and somewhat unwelcome task. No developer looks forward to marketing after putting in 2000 hours on their creation. After smashing through bug fixes, Steam release chaos and finally getting that early access level finished… who really wants to spend hours trying to get exposure on Twitter for their game?

Marketing Your Game

We know it is not easy. We understand because we have this conversation at least three times a day. Indie developers are hard working and dedicated people. Seriously. If you’re reading this, and you’re an indie game dev, chances are you just finished coding for the last few hours or just got off Discord after talking to your game artist about that new NPC you have to create animations for. Or you just managed to complete the design on that new game level you dreamt about last night. Yep, we’ve heard it all, and we get it.

As dedicated as these devs are, when it comes to marketing, they usually have zero experience and zero enthusiasm for trying to get exposure for their game. That’s one reason we started our Developer Marketing Hub, but its not all we’re going to talk about today.

Starting Point

Your starting point is long before you have a demo, screenshots or anything else. You need to get your socials in order, and you need to start when the design for your game is in the early stages. Like, just a little idea in your head.

Of course, if you are already knee deep in screenshots, videos and the like, then that’s fine too. This will work whether you have got something to show off or not.

The Basics

Get yourself equipped with a Twitter account, a Reddit account and download Discord. A LinkTree account is also recommended (and there’s others out there that offer a similar service).

These are your tools to gain your first 500 followers, and they will do all the hard work for you.

So here’s your first tasks (if you haven’t done so already):

  1. Get a Twitter account
  2. Get a Reddit account
  3. Download Discord on your phone/PC
  4. Get a LinkTree account

Twitter
Make sure you get your account on Twitter verified using your phone. Make sure you’ve got a photo on your profile on Twitter, so people can see your glorious mugshot.

Upload a background image, profile image and then complete your profile bio. You’ll eventually add your LinkTree URL here, too.

Reddit
The beast that is Reddit. Yeah, we hate it. Or love it. That’s Reddit for ya. There is literally no better place on the internet to showcase your talents like Reddit. If they like you, then they’ll be your most staunch supporters and do everything they can to help & validate you. Or they may not like you, or be apathetic. Either way, Google loves Reddit, so we need to use it!

Discord
Discord is the way forward. An amazing platform that has thousands of channels that are full of developers & gamers just waiting for you to chat with them and start networking!

LinkTree
Once you get your LinkTree account set up, start adding links to your email, your press page, your YouTube channel, your game on Steam, your Twitter, your Reddit profile – you name it. If you have a link for it, then add it here. This is a great way to get people clicking through and finding out about you & your game. It’s a fantastic link aggregator that everyone is used to using, and you’ll need to post your LinkTree link in your Twitter & Reddit bio too.

Good to go!

Basics Recap:

✅ Create a Twitter account, complete your profile/upload photo, and get it verified
✅ Create a Reddit account, add a bio
✅ Create a LinkTree account
✅ Add all your links & contact info to LinkTree
✅ Add your LinkTree URL to your Twitter and Reddit profile

Where To Start?

Whether you are right at the beginning of your indie dev journey, or you just finished your early access demo and uploaded it to Steam, you are going to follow the same steps. We’re going to start with Twitter.

Twitter is an amazing place for indie devs. The community support is phenomenal. Look at this screenshot from our tweet (#ScreenshotSaturday):

Marketing For Indie Devs
Marketing For Indie Devs

These are the results after just TWO HOURS.

Not only did we get to interact with some of our old indie friends, but we also saw some new games added (thanks to the retweets) and we followed some new accounts. The indie devs on Twitter all retweet each other’s games, and they comment & like too. It’s a great community that you cannot discount if you want success with your game.

Twitter Time

Marketing For Indie Devs

Twitter has become one of our mainstay marketing platforms. Whether we are trying to get developers to appear on our podcast, or looking for the latest and greatest games that have just been released – Twitter is where we go. Moreover, this is where devs go to help each other out and promote themselves (and each other).

Before we get anywhere with the method, you will need to tweet a few things. If you have screenshots, level designs, a demo or whatever – TWEET IT!

If you have nothing to show, just talk about various aspects of what your game WILL be. Tell the world what you hope to build. When do you want to complete your first milestone? Why are you doing it? Who inspires you?

Tweet at least TEN times, and include media like gifs, images, videos or whatever you have. People like to see media in tweets.

IMPORTANT! Use hashtags!

Some popular indie dev related hashtags are:

#indiedev #IndieGameDev #solodev #indiegames #indiegaming #indiegame #MadeWithUnity #indiedeveloper #ScreenshotSaturday

Once you have your first tweets done, you can move to the next step!

Note: You can tweet as many times as you like, but spread it over a few hours (or days).

Basic Twitter Growth Formula

To get your first 500 followers, you are going to need to spend at least one hour every day following a very simple formula. It’s one of the oldest and most viable methods, too.

If you cannot spend at least one hour every single day on this, then you need to find some time. It’s important and it works. Furthermore, once you see it working, you get a bit of a buzz, I won’t lie. You start to interact with new people and you start feeling excited every time you get a notification of a follower or a retweet. So, let’s get started.

Step 1: Start Finding Fellow Developers

You are going to start by searching for indie devs and begin following them & engaging with them.

We do this by searching for hashtags.

Remember, your main hashtags for indie dev are:

#indiedev #IndieGameDev #solodev #indiegames #indiegaming #indiegame #MadeWithUnity #indiedeveloper #ScreenshotSaturday

Go to Twitter and search for a hashtag such as #indiedev.

Select “People” from the search filters. You’ll see the following:

Marketing For Indie Devs

You’re not just going to follow these people. You are going to interact and engage.

“Ok… Mark… this sounds like a pain.” I hear you whisper, grudgingly.

Here’s the thing: There is literally no point in being part of a community unless you are going to support other people and do the things you expect them to do for you. Right? Right.

This is what devs fear the most. The work and the possibility of getting no results for their efforts. You feel like it is a waste of your valuable time, and – maybe because it is out of your wheelhouse of coding/creating/developing – your start to fear the worst.

Step 2: F.E.A.R.R.R: Follow, Engage, Ask, Retweet, Rinse, Repeat

Neat little acronym, right? Why, thank you. I made it myself.

Here’s how it works (and its painless, I promise).

Follow

Open up a developer’s Twitter profile in a new tab. Tip: You can log in to Twitter in your browser so this part is easier.

Follow them.

Engage

Now scroll through their most recent tweets and if you see any that you like, hit the “Like” button (the little heart)

Marketing For Indie Devs

You need to like at least FIVE of their posts. You can like more, of course, but five is the sweet spot.

Ask

You will never, ever find a better way of engaging with another human being than asking a question.

You have a few things in common, remember. You are a fellow developer. You are both on a journey that is (for the most part) pretty damn hard. You are both doing something you loathe – marketing.

So ask a question that is pertinent to the context of a tweet. Find a tweet that you are actually interested in asking a question about. Maybe its some cool animation and you want to know how they rigged their model? Maybe you like a parallax cloud they have got going on in their background. Whatever it is, ask a question.

Retweet

The humble retweet has so much power. it shows that you are very interested in the person or their game, and you want others to know about it. You are doing something FOR that person. It is super powerful.

You can retweet as many times as you like, but you should retweet at least TWO of the tweets. Not only that, you need to QUOTE RETWEET.

A quote retweet means you can make your own comment on the tweet, and share it on your profile. the comment can be anything that works. “Great level design!” or “This is stunning” will be just fine. Or you can go really in depth… “I love this level design. It makes me think of retro classics like Metroid!”.

Rinse, Repeat

Once you have done all of this, you go right back to your list, and you do it again with another developer!

Results

Let’s talk about what the developer will see. The person will see you pop up in their notifications A LOT.
5 x Likes
1 x Retweet
1 x Quote Retweet
1 x Comment

That’s EIGHT notifications with your name & profile next to them. What do you think they are going to do next? here’s what usually happens: –

  • The developer responds to your question. You can reply, and continue the conversation
  • The developer will engage with your tweets
  • The developer will retweet one of your tweets
  • The developer will FOLLOW YOU

If you can do this for an hour a day, then you will immediately see results. It will take around one minute per person (follow, like x 5 tweets, retweet, quote retweet, ask question). So that’s SIXTY people you can reach and engage with every day.

Here’s where it gets fun.

As developers are retweeting your tweets to their thousands of followers, their followers will organically start checking you out and following/retweeting/liking your stuff. And those followers of followers will do the same. This is the virality of simple, smart engagement with people in your industry. Cool, huh?

Generally speaking, it will take you around a month to reach 1000 followers if you do this daily. But we’re not all robots, are we. Some days you won’t do your Twitter marketing. Some days you’ll be too busy. As long as you do it as often as you can, you’ll see incredible results.

F.E.A.R.R.R. Recap

✅ Follow developers using hashtags
✅ Like min. 5 x recent tweets
✅ Ask a contextual question (using comment)
✅ Min. 1 x retweet
✅ Min. 1 x quote retweet

Reddit Time

Marketing For Indie Devs

Reddit is a fantastic way to get your game out to a massive amount of people and send them to your socials. They will follow you and interact with you. Of course, Reddit is only really useful if you have something to show off and talk about – but it shouldn’t be discounted if you are just starting out and have nothing to show.

If you have some screenshots, game demos, or level designs etc. you should visit the following subreddits and begin posting in the most appropriate ones: –

Here’s an example of Reddit done right:

Marketing For Indie Devs

Simply posting a screenshot or video and asking for community feedback is a great way to get a bunch of new followers & fans.

Every time you beat a bug or get over a milestone, tell Reddit. Every time you hit a snag, go ask Reddit. Every time you add something cool to your game… yes, you guessed it. Go tell ’em.

Reddit is full of interesting articles and very knowledgeable people, so if you see anything you can comment on – do so. This is a good way to build you profile’s “karma” which will help when you start posting your own stuff. Some subreddits require you to have a decent karma before they will let you post.

This is how you build a massive supporter base on the world’s largest evil kindergarten. Sorry, on the world’s largest content discovery & social media platform.

Discord Time

Marketing For Indie Devs

When developers need somewhere to kick back and talk about their game, or ask fellow devs advice, they go to Discord. There are many fantastic communities that continue to grow exponentially on Discord, and we’ll discuss some of the better ones here.

#1. Chasing XP Developer Hub Discord

It goes without saying that The Chasing XP Developer Hub is definitely a Discord server you should join. Our Discord server is a chill place to go and chat with fellow developers, discuss your game and get advice on the stuff you are struggling with.

#2. Brackeys

Started by the YouTube legend Brackeys, this Discord server is a vibrant and friendly community that can help with everything from finding assets to marketing your game. Highly recommended.

#3. GameDev (Reddit)

The Reddit subreddit r/GameDev has its own Discord. No introduction needed here, I feel.

#4. Heiny ‘Indy’ Reimes

This is a superb server that we have no hesitation in recommending. Heiny is more known for his prolific indie dev support on Twitter, but his Discord is growing like wildfire right now.

#5. 3Bit

Even though this might seem like a competitor of Chasing XP, we recommend you join their server. It is a chill place to talk gamedev, but a fantastic place to get exposure, too.

#6. Work With Indies

This Discord is more about working as an indie dev in a freelance capacity – although you will be able to promote your work here, too.

#7. Making Games Together

This Discord was started by YouTube indie game hero, Jonas Tyroller. he is a great voice for the industry, and supports developers of all types. The server is full of useful advice and a great community spirit.

The Wrap Up

That, as they say, is that.

We hope you enjoyed this editorial piece, and we hope you enjoy growing not only your following, but also your friends list on Discord! You are now set up to get exposure for you game, and find people who are in a similar boat as you. Not only that, but you’ll be able to network with developers who have been there, done that and can advise you on your next step forward.

We are, as you know, very supportive of indie developers of all sizes, and we’re only too happy to help you get exposure for your games – or just offer advice.

We’re Here To Help

Chasing XP is a multi-platform indie game and development magazine. We’re here to help you, if you need it!

You can get in touch with us via our Chasing XP Developer Hub Discord, or you can head over to our Developer Marketing Hub and get some serious PR & marketing for your project!

Alternatively, drop us a message by clicking the contact link in the menu.

Happy marketing!

This post was Written By Mark Byrne, Senior Editor & Co-Founder of Chasing XP

Streamer Hub June Update!

In Pre-Launch: The Developer Marketing Hub

We are so excited to announce two brand new services from us here at Chasing XP. We’ve been working at these for a few weeks now and we are finally ready to share it with you!

We are currently in pre-launch and we are accepting registrations right now!

The Developer Marketing Hub

One of the biggest things we’ve learned from the numerous devs we’ve spoken to is that marketing is biggest hurdle for an indie developer.

Whether it is properly demonstrating your product, finding the audience for it, or just getting it out there and growing interest in your game. All of these aspects and more can be difficult challenges for small indie teams or solo developers who can barely find the time to tweet and promote their game, let alone get it in the hands of reviewers and Twitch streamers, or running ads.

We want to work with developers to help make their projects shine – whether it’s getting fresh, unfiltered feedback from streamers, expressing their passion through our podcast, or raising their profile alongside fellow developers on our Roundtable series.

Tailor-made Marketing Packages

We’re offering tailor-made packages for each and every developer that we work with, to find out what works best for them.

Publishers can also take advantage of our service, and streamline their marketing endeavours. By tapping into our resources, publishers can reach a large number of streamers in record time, and enhance their client’s public profile in record time.

Right now, the Developer Marketing Hub is FREE for all developers and publishers!

The Chasing XP Streamer Hub!

One of the best ways for developers to get eyes on their game is through Twitch and other streaming services. Whether they provide unfiltered critique, discovering bugs, or showing how great a game is, streamers offer fantastic insight.

If you’re a streamer you don’t want to buy every single game that catches your eye. Nor do you want to go chasing license keys from hundreds of developers. You want to focus on maintaining viewership, engaging with your audience, and keeping content from getting stale.

Collaborate & Grow

With that in mind, we’re offering streamers the chance to team up with developers to play the latest indie titles for free, as well as exposing your stream to new audiences.

Streamers that sign up can request license keys for brand new indie titles, promote and grow their audience by partnering with developers, as well as staying ahead of the game with new and unique games to play.

And it doesn’t matter how big your stream is! Whether you have 5 average views or 500 average views, you can still take part.


We are absolutely thrilled to offer these new services, and we can only wait to see what you guys come up with.

Oh, wait… one more thing!

The Developer Hub Discord

Wanna join the conversation? You can join our Discord and stay up to date with us, as well as be the first to know about news and events with Chasing XP.